Concept SS2013

Concept founder Mike Vensel decided to try something new this season. Instead of hosting shows over the course of three days he held one show at Siren Studio in Hollywood, CA. The format was also a bit different – alternating informal installations between fashion shows. The structure was a bit like what you’d expect from NY Fashion week with shows starting at noon and continuing until 10 p.m. Guests could stay for the entirety or just pop in for a few shows.

CONCEPT Fashion Week Fall 2011 - Friday, March 11th

This season CONCEPT Fashion Week served as the opening ceremony for L.A. Fashion Week Fall 2011. Held at the ACE Gallery, in the heart of the Wilshire district, the venue was the perfect place to host the artistic installations. Friday’s installations were presented by Valerj Pobega, martinMARTIN, Liaison, and Mike Vensel.

Mike Vensel and Brady Westwater founded Concept Fashion Week in 2010 as an alternative for designers who wanted to showcase their latest collections under their own terms. The duo have actually been producing fashion shows since 2004 and have recently expanded CONCEPT to New York Fashion Week as well. They also just partnered up with Doug Christmas, owner of ACE Gallery, to bring their vision of a fusion between art, fashion, and culture to life.