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Mar 31, 2010

Project Ethos – The Incubator at The Music Box

Project Ethos held its 12th annual incubator event at The Music Box on Friday March 19th.  This mega event provides a wonderful showcase for emerging artists in the fields of fashion, music, and art. Since all three go hand-in-hand it's a great way to be exposed to the works of talented individuals of all three elements in such an intimate setting.




The runway was set up on the ground floor and also served as a stage for performances by Bruno Mars, who got the night rolling with his R&B inspired tunes, and Love Grenade who closed the night with a bang. Between shows guests shopped from vendors selling jewelry, shirts, sunglasses, and various other items, while listening to the sounds provided by DJs Mando Fresko and Robb Rockwell.

DJ Frontside got the party hopping on the rooftop, which served as the perfect setting to display all the unique artwork.  The artist whose works were on display were as follows: Amy Bernays (paint), Lea Barozzi (graphic design and illustration), Jennifer Gutierrez Morgan (photography and mixed media installations), Claire Cetera (paint and photography), Arnold Randall (sketch, paint, and mixed media), Nan Lawson (illustration and photography), Jeremy Asher Lynch (paint and video), Shane Pollard (photography, paint, design, and sculpture), Erin Hammond, and Tom Howarth (paint and sketch).  Painter Michael Pukac mixed things up and gave guests the opportunity to see him in action.

Back inside the runway came to life with the first presentation from Love Child (by Rachael Feigelson). Inspired by the 60's, this boho-chic collection featured flowy ensembles that consisted of long dress and jumpsuits, most of which were in neutral colors. Models sported feathered headbands and were barefoot, which added to the organic nature of the presentation.

Seth Wellington's (by Seth Nobmann) slick Cali-menswear paired converse sneakers with jeans, cardigans, button down plaid shirts, and hoodies. Models also sported tailored vests and blazers, which added a more sophisticated twist to this casual collection.

Fulani (by Omatu Gottschlich) presented their 1812 collection, which mainly consisted of formal women's evening wear. The dresses came in an array of vibrant colors ranging from soft toned pastels to jewel toned fuschias.

Marialia (by Marialia Pacitto) debuted its Fall/Winter collection, dubbed appropriately enough, "Wonderland".  With its theatrical pieces, most of which were fashioned from velvet, one could not help but think of Alice in Wonderland. There was a slight wardrobe malfunction at the end but the model handled it quite well.

Devious Damzels (by Maria Peralta) delivered a collection that emitted an edgy punk 'n'roll vibe.  The embellished leggings really rocked the runway.

ARKA's (by Shant Der Ashodian) male models came down the catwalk in bold, graphic Tees featuring contrasting colors.  Not for the meek these Tees are meant for the confident man who likes to live life on the edge.

RumpleMunkeh (by Rochelle Corino) displayed a love for sequence and everything shiny.  Models adorned with pearls, big bows, and faux fur strutted down the runway in leggings and capris adorned with jeweled accents.

Project Runway fashion Alums Gordana Gehlhausen and Jesus Estrada proved there was life after P.R.  Haus of Estrada (Jesus Estrada) presented a gothic inspired line that included both menswear and womenswear.  Models with spiked hair and outlandish make-up strutted down the catwalk to the sounds of Marilyn Manson. True to goth form the dresses were quite sexy and seductive.

The finale was delivered by GOGA (Gordana).  Proving that a designer doesn't have to be 20 to produce a quality line, Gordana sent one expertly tailored piece after another down the runway.  When her presentation was over the crowd stood and cheered.  You go Gordana. 

All in all, the event was a great showcase for all the artists involved.  Check back for feature interviews with some of the artist associated with Project Ethos.

Narrative by Nikki Neil

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