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Oct 14, 2010

New Product Alert: Hidden Soles – A Tote Designed for Women On-The-Go

Faced with a declining housing market, real estate agent turned entrepreneur, Dorrie Freiman came up with a fantastic idea to make life easier for busy women everywhere. Like most ladies, Dorrie often found herself stuffing an extra pair of shoes in her purse to change into when she got to work. Faced with the dilemma of space, among other things, she decided to create the ultimate handbag. Hidden Soles is a stylish tote with a unique side compartment that is designed to hold a second pair of shoes; thus, saving space and preserving the condition of your favorite footwear. The bag also has an interior organized compartment (so you can easily find your keys), a cell phone holder, and space for an umbrella in case of that unexpected rainstorm. Hidden Soles is made from durable patent leather croc material and comes in cranberry, black, and espresso. It’s fashionable and practical and can easily transform from day to night so you can take it anywhere. For $59.99 you really can’t afford to not have it. Buy yours at


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